Influencer marketing is the fastest-growing segment of digital marketing, for good reason: influencer content delivers objectively better results than branded content.
Whether working with micro infuencers or global superstars, there are many challenges along the road of an influencer campaign. At Red Ant we have experience at both ends of the spectrum: we have built and managed campaigns involving people with 10k followers as well as international celebrities with tens of millions. Our expertise covers the full lifecycle of the influencer campaign, from research and shortlisting to contract negotation, campaign strategy and community management.
Your brand's reputation is critical. Our job is to ensure it achieves a positive outcome with the right influencer, at the right price, with the right campaign. Contact us for case studies.
Influencer campaigns are generally project-based with multiple phases that can be split out individually as part of a broader campaign team strategy.